FOOD: DECEMBER 2007

My Dinner With Andrey — Page 2

La Buca was created out of frustration: he and Stewart wanted to eat good Italian food. “We tried every Italian restaurant in Vancouver,” explains Durbach. “We enjoyed Cioppino’s very much—and beyond that it was pretty slim pickings.” So they decided to open a local joint at a keen price point: “We were sure we’d be successful here and we’re by far the most popular spot in the neighbourhood.” When I point out that there’s little competition, he says, “You make a good point. And the lack of competition was part of the attraction.”

A similar feeling about the paucity of reasonably priced good French food, combined with an opportunity afforded by the chaos on Cambie Street, led to the creation of Pied-à-Terre. “In Vancouver, all the kitchen talent is concentrated at the high-end,” says Durbach. “I think that’s really sad. How many occasions are there in your life to spend $250 on lunch or $500 on dinner? On a rainy Wednesday night, you might want to go out, eat something good, drink a bottle of Bergerac, and go home having spent $110 for two.”

Pied-à-Terre is named in part for its bijou dimensions, in part for the Michelin two-star London restaurant under Tom Aikens where Durbach ate “the meal of my life.” Ten years on, he can still recall eight of the nine courses—garnishes included. “Oh my God,” he sighs, salivating at the memory. “The amuse had a crispy candied soft boiled quail’s egg—I have no idea how he did that. The man is a genius.” Then came a procession of scallops, pork belly, foie gras, and “one of those remarkable cheese carts with 75 cheeses.”

 

I bring up the millions being spent on restaurant design these days. Durbach's response is vehement. "There are people
who have spent enough cash on their news restaurants to ensure they'll never recoup
their money. Ever."



Expect no such grandeur on Cambie, he laughs. As we pick our way through the building site that used to be Don Don Noodle Café, he explains the concept: “It will be updated and enlightened classics, with a room that reflects the food. No knick-knacks, no Edith Piaf—it’s 2007 in France, too.”

While some businesses on Cambie have complained loudly about the negative effect of the construction, Durbach says he isn’t worried: “We secured a lengthy lease at a very good rate and a reduced rent. It’s a short-term issue that in the long term will bring only good.”

I bring up the millions being flung all around on restaurant design these days. The response is vehement. “What’s going on is tantamount to product dumping,” he says, giving the steering wheel a thwack as we head for Parkside. “There are people who have spent enough cash on their new restaurants to ensure that they’ll never recoup their money. Ever.” How much has he spent on his latest rooms? “About $125,000 on La Buca, all in. $150,000 on Pied-à-Terre, all in.”

A bigger operation, Parkside is a destination for ardent fans who return again and again for the well-priced, bold, unfussy plates. At the bar, a businesswoman from New York offers Durbach a glass from a rather nice bottle of red. She asks where else in Vancouver she should eat.
“La Buca,” he says, quick as a flash. Ten minutes later, the bartender is phoning across to get her a reservation for the following night. Durbach grins: “We win them over one customer at a time.”

 

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