Winter Wedding Florals: Bold Trends for the Snowy Season

The weather may be cold, but these winter floral trends are hot, hot, hot.

Who says spring weddings get to have all the floral fun? We talked to a half-dozen florists for insights into winter wedding trends and discovered that the snowy season is when creativity truly blooms.

Forget everything you assumed about moody, muted palettes

Bright and bold florals have been the name of the game for 2024 weddings—why should winter be any different? “Winter is long and cold and pops of colour will brighten dark days and nights,” says Genevieve Blondin, owner of Garden Party Flowers. Think berry and fruit-punch hues to keep things seasonally chic. 

Amina and Shaun Wedding
Amina and Shaun celebrate their love by a dramatic display from Écorce Flowers

…or maybe monochrome is your thing

There are two ways to try this trend.

Bright and bold monochromatic florals by Écorce

Go au naturel.

“We are seeing a trend toward more monochromatic (one colour or tone) and mono-botanical (single floral variety) bouquets,” says Blondin.

Go for drama.

I’m leaning toward monochromatic statements with metallic silver or gold, or even black. I’m also seeing a lot more painted florals,” notes Kerstyn Tottenham, co-owner of Our Little Flower Company.

Dramatic metallic statement florals, also by Écorce
Florals by Écorce

Floral blocking 101

Floral blocking—creating bridesmaid bouquets with just one type of flower, using a different flower for each bridesmaid—is the trend you’ll be seeing in ceremonies all season long. Here’s what you need to know.

Floral blocking bouquets. Photo: Henngraphy

It’s not new.

“Floral blocking is an oldie but a goodie that’s making a comeback. It was a short-lived trend, but I think it deserves its moment to shine again,” says Tottenham.

It’s about going all in.

“Each bridesmaid has one particular type of flower, arranged and designed in a modern style,” explains Estefani Alvarenga, founder of De la Flore. “Some arrangements having a limited number of stems per bouquet (making them smaller), use elegant blooms and are styled asymmetrically. They might also be colour-blocked.“

It all ties in to the bride.

“Often the bridesmaids will each have a different type of flower, and then the bride has a bouquet comprised of the amalgamation of all the flower types,” says Sarah Fennell, owner of You Floral.

GO HARD with THE greenery

“With our winter wedding couples, they often opt for lots of greenery in their bouquets, often incorporating evergreens such as cedar or pine, seasonal elements like holly and ‘berry-like’ elements such as privet berry, or hypericum,” says Fennell.

Varietal to watch: Amaryllis

Amaryllis

Amaryllis is one of the biggest blooms you can find next to peonies, and it’s only around in winter. “Plus, those deep, rich colours you see this time of year make for some of the prettiest arrangements,” adds Tottenham.

Lean into texture

Some varietals to try to add texture and depth, according to Sarah Fennell:

Seeded eucalyptus
Seeded eucalyptus
Eryngium
Eryngium
Waxflower
Waxflower
Berries (Fennel likes privet)
Berries (Fennel likes privet)
Dried bunny tails
Dried bunny tails

Take your creativity to the table

Alvarenga has noticed two distinct reception-table floral trends. Trend #1: Keeping it small. “There is a lot of floral blocking being used for receptions, but also smaller arrangements on the table versus tall, big or long-and-low arrangements. We’re seeing frog-pin arrangements, or bud vases: minimalist, yet modern and elegant.”  Trend #2: Getting back to the land. “I’ve been noticing the use of more earthy textures: mushrooms, rocks, shells, vegetables. The use of fruit is very hot right now, and I’m sure that’s only the start.”